“Comfort Is A Lie” Performance Trucker Hat

Rated 5.00 out of 5 based on 7 customer ratings
(7 customer reviews)


64 in stock

SKU: 0004 Category:


Comfort Is A Lie, the executioner of greatness.

Settle into Comfort; it is the contagion of the masses. Individuals don’t expect to lose drive, desire, and passion. Goals that were once sought with vigor become weekend chores stealing time from a monotonous life.

Beat Comfort, the great lie, with a rejection of the norm; don’t be like others. Turn your back on emotional crutches, cultural norms, and a mediocre way of life. Embrace challenge, run to adversity, seek discomfort.

Run the Wicked Trail.

Additional information

Weight2.6 oz
Dimensions6 × 6 × 4 in

7 reviews for “Comfort Is A Lie” Performance Trucker Hat

  1. Rated 5 out of 5


    THE best hat to wear while running, lifting, or hanging out. Moisture wicking and fits perfect.

  2. Rated 5 out of 5

    Melissa (verified owner)

    Big fan of this hat! I’ve run about 40 miles in it since getting it and it smells fresh as a daisy, and looks good too. I appreciate its message and enjoy that it raises some eyebrows out and about. Will need to pick up the other one! Also I have a big head and this was plenty comfortable!

  3. Rated 5 out of 5

    Aaron Baldwin

    Nothing bad here. Picked up both this hat and “be your own culture” and couldn’t be happier with them. Great quality and fit. The message is such Great motivation and helps to remind me why I do what I do!

  4. Rated 5 out of 5

    Brad Joyce (verified owner)

    Having a shaved head for the last 15 years means wearing baseball caps all the time. (Got to keep the noggin from getting sunburned!) This means I’ve become quite the hat snob so when I saw Wicked trail came out with there own hats I knew I had to get one but was a little skeptical. Especially since it was a trucker hat. (Over the years, I’ve found most trucker hats are garbage…ill fitting and made of cheap materials. Well, I through caution to the wind and ordered a “comfort is a lie” hat, keeping my fingers crossed it was worth the money. A couple of days later, it arrived and as soon as I took it out of the box, I knew this was a awesome product! The quality is top notch with fantastic stitching of the logo and the wicked trail name. It also has a deep “bowl depth” that sits way down on your head which is one of my requirements for any hat I buy. Do yourself a favor and get one so you can show your support of the wicked trail mindset and ultrarunning community!

  5. Rated 5 out of 5

    John Anthony (verified owner)

    I love Boco Gear hats. I love Wicked Trail Running. This is the perfect combination to get that conversation started to get your friends and running community out of the mainstream thought process and on their own wicked trail. Great job guys, keep it coming.

  6. Rated 5 out of 5

    Harry Uberti (verified owner)

    Great fit and shape. Love the hat, and the philosophy. The personal letter from George and Alex was a nice touch

  7. Rated 5 out of 5

    kumonryan (verified owner)

    Excellent Hat, Fits my big head perfect. Always a bonus when the package comes and someone actually took the time to personally thank you for your purchase.

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