“Comfort Is A Lie” Performance Trucker Hat

(6 customer reviews)

$32.00

High-quality blue and red BOCO technical trucker.

Moisture-wicking, lightweight, breathable, structured hats.

Ideal for long trail miles, sitting around a fire, or bouncing around town.

Designed for ultra runners by ultra runners.

Comfort Is A Lie.

In stock

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Emotional discomfort is blanketed by fatty and sugary foods and alcohol or drugs. Discontentment with status is masked by an appeal for social attention. Anxiety-stricken because of a loss of direction, people dive deeper into spending and accumulating materials: “This is what others have. This is what makes them smile. I am like them. I smile with them.”

It all comes down to Comfort.

Comfort, this cultural shelter of complacency, reeks of death, a victim-mentality.

Draw Comfort's toxic grips out into the light of day; expose yourself to challenge, to adversity, and run the Wicked Trail.

Comfort Is A Lie...

6 reviews for “Comfort Is A Lie” Performance Trucker Hat

  1. Noah Moore (verified owner)

    Love this hat! Ran 50 miles in it for my 50th birthday. Always a good reminder that discomfort is part of living a full life!

  2. Jen Even (verified owner)

    Love the colors and the phrase “Comfort Is A Lie.” Planning to wear it for my next 100 mile race.

  3. Logan O’Hara (verified owner)

    Awesome hat!! Gotten several comments on it already and the colors look even better in person. 10/10 would recommend!

  4. John McB (verified owner)

    New favorite Hat for sure. love the design, the colors and especially the Sentiment. I’m also overly picky when it comes to hats and this one checks all the boxes. Now if only the “be your own culture” hats would come back in stock. Need one of those too!

  5. Krystyna Greco (verified owner)

    Love this hat. It’s really comfortable to run in, but I love wearing it all the time. The design and colors are really vibrant. Have gotten a bunch of “hey! Nice hat!” out running, would definitely recommend.

  6. Waylon Foskey (verified owner)

    This hat rocks! Great colors, design, and fit! I’m really picky about hats and this one definitely gets full stars! Keep up the great work!

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