Welcome to the Wicked Trail

I know what it’s like to fall asleep while running.

I’ve watched others and felt myself conquer obstacles that seemed insurmountable.

I’ve seen the impact a 100-mile finish can have on a person’s life.

I’m on the Wicked Trail.

Will you join me?

The hours and hours in my own head, running my own Wicked Trail, have left me exploring my mind, and the minds of those I want to impact.

I want to impact you.

Close your eyes and picture yourself out there, 70 miles in to your first 100 mile ultra marathon. Whether you’ve completed an event like this or not, you can feel it. It hurts, it’s dark and cold. Your fatigue is massive; the trail winds on.

Where is the next aid station?

I’ve been there. And I want to take you back.

I want to take you back with a purpose.

Together, we are going to find what took you, or will take you, to mile 70 of your first 100 mile race and then across the finish line.

I can tell you it’s not easy to revisit, or to visit for the first time.

But it’s worth it.

The lessons of the ultra marathon can be taken and applied elsewhere: What else am I capable of?

This is what we’re going to figure out together.

Welcome to the Wicked Trail.

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Comfort Is A Lie

Reading Time: 6 minutes

Written By George CallahanFREE "Comfort Is A Lie" Sticker! No Credit Card Required!!The man looks around at his life. Not much to worry about. Not a lot of sweat. No real adversity. "Perfect," he thinks. "I'm comfortable." Isn't life supposed to...

One Breath Of Air

Reading Time: 4 minutes

Written By George CallahanFREE "Be Your Own Culture" Sticker! No Credit Card Required!!People fear what is inside them. I'm not asking you, I'm telling you. You probably fear what is inside you. All of your hopes and dreams, your wildest ambitions...

Be Your Own Culture

Reading Time: 8 minutes

Written By George Callahan FREE "Be Your Own Culture" Sticker! No Credit Card Required!!When a person embraces mediocrity and settles into a complacent existence, he or she admits an unpreparedness for life and an unwillingness to reach the...

Motivation Is Not Real: Run Without It

Reading Time: 5 minutes

Written By George CallahanFREE "Be Your Own Culture" Sticker! No Credit Card Required!!To an outsider, the ultra marathon community appears to lean on motivation. To the outside world, motivation drives an ultra marathon runner to explore...

Let’s Cut Back On Tolerance

Reading Time: 3 minutes

Written By George CallahanThere are moments in a person’s life when he or she says, “Why am I tolerating this?” He knows he deserves better treatment at work; his skills are undervalued and underutilized. She sees her care and affection wasted in an emotionally absent...